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Тренинги, Курсы, Обучение — Agile, Scrum, OKR
Тренинги, Курсы, Обучение — Agile, Scrum, OKR
Тренинги, Курсы, Обучение — Agile, Scrum, OKR
17 October, 2022 г.
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What is a good metric for retention?

A good metric for retention is the number of users who return to use your product or service within a set period of time. This is called the…

What is a good metric for retention?

A good metric for retention is the number of users who return to use your product or service within a set period of time. This is called the "recency ratio", and it's a useful way to measure user retention because it gives you an idea of how engaged your users are with your product or service.

Here's how it works: if you have 100 users sign up for your product or service, and 10 of them return within 30 days, then you have a 10% recency ratio. That means that 10% of your users came back within 30 days—a pretty good rate!

You can also think about this in terms of time: if you have 100 users sign up for your product or service, and 10 of them come back within 30 days, then you have a 2% recency ratio over 30 days.

A good metric for retention is the number of users who make it past a certain point in time. For example, you might say that your retention rate is 100% if all of your users sign up and then use your app for at least 30 days in a row. If some people sign up and then stop using the app after the first day, that would be a bad retention rate.

A good metric for retention is the number of users who return to use your app after a certain period of time. This can be measured by counting how many users return to use the app in a given time period, or measuring whether they returned at all.

In order to measure retention effectively, you will want to make sure your app has built-in features that encourage user retention. For example, if you are making an app for teaching people how to knit, you may want to feature a "reward system" that gives users badges or points for completing certain tasks (such as learning one new pattern). This would encourage users to come back and try out new things with their skills so they can earn more points.

Retention is an important metric because it tells us how much our customers enjoy using our product and whether or not they will continue using it in the future. If we know that most of our customers are coming back regularly and staying engaged with us as a company, then we know that our product has been successful in meeting their needs—and therefore we should make sure not to change anything about it!

There are many metrics that could be used to measure retention. One of the most common is the "churn rate," which measures how many customers have left a company in a given period of time. For example, if 10% of your customers leave in a month, then you would say that your churn rate is 10%.

Another metric is the "retention rate," which is calculated by dividing the number of customers who stayed with your company by the total number of customers who started using your product during a certain period of time. If 90% of the customers who started using your product stayed with it at least 6 months, then you would say that your retention rate was 90%.

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